British Marine Technologies decided to celebrate its 25th birthday by inviting the talented engineers they employ to design some life-changing development projects to tackle-real world problems such as the Haiti earthquake - a brilliant idea, but it needed a bit of a communications boost.
Enter dMC with an e-mail and poster campaign entitled "If only they could do that".
Just the job, said the client, and the entries
started to flow in.
Click here to see the posters.