dMC presents Flash+
dMC is helping the South East Centre for the Built Environment and the Institute for Sustainability deliver FLASH+, a European programme, to help small and medium companies in the South East region. The purpose is to help these companies to prepare to win business in the £5 billion pound green construction market.
dMC has handled the PR and newsletter communications for this programme. The key communications challenges were to reach the smaller businesses, help to plot a path through the snake oil selling of so many green solutions and to underline that green construction is coming and no company however small should miss out on a market with huge potential for years ahead.
Our PR campaign has focused on the regional and specialist press, delivering the key messages, combined with support for the many events, conferences, workshops, and site visits – being held across the region.
We also created Plus Points the regional newsletter for the programme. dMC created the design, research and write the stories and populate the pages.